Freshly Given
  • Shop
  • ABOUT
  • The Fine Print
  • Contact
  • Instagram
Select Page

A Change of Identity

by Whitney | May 30, 2012 | Artist, Creative Whims | 8 comments

freshlygiven-logo

karla-wearing-freshlygiven-diy-shorts

This post is self explanatory. Especially if you noticed the large circle up there in the header. Not entirely new if you follow FG on facebook and twitter, but I’m finally ‘branding’ the blog with my new-ish logo.

Designer Karla Mickens, who happens to my little sister, is the pretty smiling face girl you see in the second photo. She’s an ultra talented designer and can talk typography with the best of them. She plans to relaunch her site but you can still see some of her work.

The idea: Think of a stamp you see on fresh produce or the side of temporary wooden boxes in the grocery store. The logo is a mark signifying what you see is fresh. It can go on anything, anywhere and still mean the same thing.

Thoughts?

—
Karla’s shorts: DIY Shorts Tutorial

8 Comments

  1. Lisa
    Lisa on May 30, 2012 at 1:23 pm

    Love so many things about this post: logo, your sister’s work, and her lovely smile!

    Reply
  2. COOLSARIO
    COOLSARIO on May 30, 2012 at 7:06 pm

    Love the new logo, she is talented indeed!

    Reply
    • Whitney
      Whitney on May 31, 2012 at 8:03 am

      I’m glad you like it. She’s always loved graphic design.

      Reply
  3. nicola lynde
    nicola lynde on May 31, 2012 at 4:11 am

    The new logo is lovely and I love the concept behind it.

    Reply
    • Whitney
      Whitney on May 31, 2012 at 8:01 am

      Thank you Nicola.

      Reply
  4. Adejoke
    Adejoke on June 1, 2012 at 5:03 pm

    I love the idea behing the Logo..
    Go for it

    Reply
  5. theperfectnose
    theperfectnose on June 1, 2012 at 8:38 pm

    OMG your sister is gorgeous! The new logo reminds me of parcels and postcards (both of which I love) rather than fruit! XD

    Reply
  6. missT
    missT on June 3, 2012 at 11:44 am

    LOVE IT!!

    Reply

Leave a Reply to Adejoke Cancel reply

Your email address will not be published. Required fields are marked *

Designed by Charles & Whitney